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The mission of Abound is to build capacity within organizations and leaders who possess a demonstrated commitment to and focus on sustainability and social responsibility. Abound’s mission is to enhance the leadership level, quality, and effectiveness of our members to assist them in creating more collaborative and cohesive organizations, healthier cities and communities, and more resilient economies and ecosystems.

Happy “New” Year

by zach 12.31.2009
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At Kiyomizudera, they have chosen “shin” as the kanji (Chinese character) most representative of the past year, 2009. Shin means “new”. When combined with the kanji for rice it is read shinmai and means a new crop of rice, new growth and symbolizes a fresh beginning. It is easy and, perhaps, more comfortable to think of [...]

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The Power of Peer to Peer Learning

by zach 12.13.2009
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In the age of social media there is no shortage of opportunities to connect. And, even without the plethora of virtual groups, there are networking groups available for every interest, cause and need. Yet, the connection is most of these groups is fleeting, thin and frequently transactional. I can’t tell you how many networking events [...]

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When is Sustainability Unsustainable?

by zach 12.06.2009
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When it gets in the way of doing good business-that’s when. Whether you are doing business as a for-profit, a social business, B-Corp, non-profit, academic institution or as part of local, state or national government, to quote the Beatles, “…in the end the love you take is equal to the love you make.” Or so [...]

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MIT Sloan on “The Business of Sustainability”

by zach 11.25.2009
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The MIT Sloan Management Review released a must read report that points out the difficulties businesses are having integrating “sustainability” into their operations. This is the first in a series of three responses to the meaning of this report. Mired in Compliance The business leaders surveyed acknowledged the relevance and need for addressing sustainability issues, [...]

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From Patagonia to Wal-Mart, There’s No Such Thing as Sustainability

by zach 11.23.2009

Yvon Chouinard, founder of Patagonia recently delivered a series of inspiring, terrifying and otherwise insightful anecdotes at the Sustainable Oregon Awards sponsored by the Portland Business Journal. More than once he reiterated the point that we cannot avoid doing harm as we go about our business-going as far to say that there was “no such [...]

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What We Do This For-Gunter Pauli on Abundance

by zach 11.20.2009
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If you only ever read one article on this site, make it this one. Gunter Pauli has written the most compelling call for abundance I have ever read. Period. He calls this “The New Blue Economy.” I call it beautiful. A paradigm shift in five pages. Download the PDF here. The essay begins with a [...]

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Sustainability, Leadership and Innovation-Not Quite.

by zach 11.19.2009
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In “Why Sustainability is Now the Key Driver for Innovation“, a recent article in the Harvard Business Review Ram Nidumolu, C.K. Prahalad, and M.R. Rangaswami make the case that sustainability can become a key driver for improving value chain effectiveness, driving innovation and next practice development. Unfortunately, given the parameters they imply for “sustainability” there [...]

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Great Launch, Great Lunch

by zach 07.06.2009

Over 30 of the top leaders in sustainability in and some of the largest employers in Portland and Oregon gathered together at the Saucebox Restaurant  to hear Representative Earl Blumenauer speak about the time being now for them to commit, connect and create opportunities for Portland and Oregon to continue to be leaders in sustainability. [...]

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Abound launched with Congressman Earl Blumenauer

by zach 06.02.2009

Abound is bringing together top leaders of businesses, non-profits and governmental organizations with a mission for sustainability. Together, these leaders will discover how they can learn from, and help each other as well as solve the most difficult and immediate problems facing their organizations and the growth of sustainable business. We officially launched in June, [...]

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